Listening to your business on google my business is much beneficial for your business. Well, this is not a website it is a tool and created by Google. Basically is used for a local business who wants to run own business locally. You can make it yourself or you can hire a freelancer to create it. Once you have created GMB now its time to increase Google my business ranking on search engine results.
If you have an online business but not having GMB(google my business) can create a bad impact on your business. GMB is like a brand identity that you have created online. Every digital marketing experts are implementing on GMB to generate a new customer. So here some perception which you have to follow to get higher ranking in google my business listening.
1. Verifying Your Google My Business Listing
After filling all details like business name, phone number, address, business timing, etc, then the nest task is comes to verify your GMB. Verifying your GMB is easy, it takes less than 1 week to verify your gmb. Google will send a verification code postcard to verify your GMB. Once you get verification your gmb will live.
Point to remember: “Your gmb won’t display or edit until your google my business listening is not verified.”
After verifying your GMB it looks like
Google business page examples
2. Regular update and post
It will be unsuitable if you just make it and hoping to increase google my business ranking on SERP. It is necessary to update and post as per the regular basis. Post content around 1500 words with high-quality images. You can also provide links to other pages. After adding content and high-quality images in your post then publish it. This is the digital marketing strategy to improve Google my business ranking search engine results.
3. The description of google my business should be in-depth
You will have already aware of what’s the importance of description. A description tells your audience what your content, product, and service is about. Your description should be around 1500 to 2500 words that especially indicate about your product and services. You don’t have to add just an irrelevant word in your description. Each and every sentence must be informative by which your audience easily recognize your business. It will help your audience to know firms easily. If you want to know how to how to optimize google my business description examples.
4. Google reviews
To increase google my business ranking in the search engine result review is most crucial for your business. If you have so many positive reviews then google considers your product and service is really crucial for the user. Then the chance the improve my local rank on Google will be surely enhanced.
Negative and positive reviews both matter for your business. It will be most beneficial who running a digital marketing Insitute then you can tell to your student to reviews on your GMB.
5. Backlinks are the backbone of GNB
SEO (search engine optimization) depends on up to 30% on backlinks. so when you create high-quality backlinks for your GMB then it can give great results to coming at the first position on SERP. While creating backlinks for your website it should be quality backlinks and not quantity. So you have to focus on backlinks to improve Google my business ranking.
6. High-Quality images
If you think of your audience’s perspective then you will find how the qualities of images are important for your audience. Without any single images in your GMB, it makes hide your targetted audience. Images should be relevant to your business and service if you have bags selling business online then images should be related to your business. You cannot add irrelevant images that can create a bad impact on your business.
7. Target Keyword in your business
The keywords play a very crucial rule to improve Google my business ranking on the SERP. If you add a keyword in your business then the visibility of your GMB increases as well as helps to get better ranking. Some free SEO tools are available in the online market like keyword tool.io, Ubersuggest, Keyword planner (created by Google) and many more which can help us to drive to come audience on your GMB.
Every business owners have a dream to get more sales and a higher conversion rate. That’s a reason they are using different types of techniques to achieve own target. GMB is one of the best ways to increase sales and conversion locally. That why We have given GMB techniques such as Regular update and posting, targetted keyword in your business and last but not least high-quality images. By using these tips you can improve GMB ranking on google.